Spot Your Top Performers
We built and deployed a few more Analysis data visualizations using the Tableau tool. Our current shining star is the Revenue and Average Gift Top Performers by Campaign.
Using the filters at the right, you can cluster by ‘Campaign’ all the gifts within a certain year. You can filter campaigns by other attributes such as promotion code or source type and you can filter donors to those campaigns by account class (for example, remove Estates or Foundations).
Try this visualization on the Analysis tab, under Campaign Analysis, and share your insights with your colleagues. We also have a similar analysis that illustrates top donors for the year. Check it out under the Donors section of the Analysis tab.