At ROI Solutions, our approach to developing solutions for nonprofits is rooted in understanding the deeper motivations behind their needs. Inspired by the “Jobs to Be Done” framework outlined in the Harvard Business Review, we recognize that our clients—nonprofit organizations—are not just seeking software or support services. They are trying to accomplish specific “jobs,” such as increasing donor retention, maximizing fundraising efficiency, or improving constituent engagement.
Here’s how the “Jobs to Be Done” theory influences our process:
1. Discovering the Job
Nonprofits partner with ROI Solutions to solve complex problems. We begin by thoroughly understanding the core job the organization is “hiring” us to do. Whether it’s optimizing a CRM system to streamline fundraising efforts or integrating tools to better manage donor data, we identify the primary outcome they desire.
Our research phase involves speaking with stakeholders, understanding the operational challenges they face, and identifying the outcomes they are striving for. The “job” may be a mix of emotional, social, and functional needs—like delivering impactful, personalized donor communication that builds long-term relationships.
2. Mapping Solutions to the Job
Once the job is defined, ROI Solutions tailors its technology stack and services to deliver on those needs. We don’t believe in a one-size-fits-all approach. Instead, we craft personalized solutions, whether through our CRM platform, training programs, or data management services, ensuring that we are solving the specific “job” that matters most to the nonprofit.
For example, if a client’s job is to grow their annual fundraising by engaging younger donors, our solution might include data-driven audience segmentation, mobile-optimized donor portals, and predictive analytics tools to forecast giving behaviors.
3. Innovation that Fits the Job
Nonprofits are often resource-constrained, and innovation must be practical and targeted. At ROI Solutions, we use the insights from the “Jobs to Be Done” framework to innovate solutions that are directly tied to the outcomes our clients care about.
For instance, if a client’s job involves improving their ability to report impact to donors, we might focus on creating customizable dashboards that highlight program outcomes, making reporting more transparent and efficient.
4. Iterating and Refining
The job a nonprofit is trying to get done evolves over time. At ROI Solutions, we maintain close relationships with our clients to ensure that our tools and services continue to meet their needs. Through continuous feedback loops, we fine-tune our offerings, helping organizations not only complete their current job but also anticipate future needs as their mission grows.
Conclusion
ROI Solutions’ development process is designed to align with the “Jobs to Be Done” theory. By focusing on the underlying goals that nonprofit organizations seek to achieve, we provide targeted, innovative, and adaptable solutions that empower our clients to succeed in their missions. This client-centric, outcome-driven approach allows us to build long-lasting partnerships and create meaningful impact in the nonprofit sector.
Incorporating the “Jobs to Be Done” framework ensures that we remain focused on what truly matters to our clients, helping them accomplish their goals with the right tools, support, and innovation.
To read more about the “Jobs to Be Done” framework, visit https://hbr.org/2016/09/know-your-customers-jobs-to-be-done.