Insights
Over the past few months, I’ve noticed something interesting. It doesn’t seem to matter where a conversation begins. Sometimes it’s about AI....
In my last article, Your Donors Don’t Care About Your Org Chart, I argued that donors experience one organization—not separate departments, campaign...
Why Audience-First Organizations Align People Before They Connect Channels A fundraising leader recently shared a story with me that I haven’t been...
Why nonprofit data strategy shouldn’t begin with technology A few weeks ago, a few of us were sitting in a conference room...
Reflections from a June webinar on nonprofit data strategy and discussions with Tracy Kronzak and Jake Martin White. Introduction In June, I...
Machine learning has become an essential tool for nonprofit organizations to improve audience targeting, increase donor engagement, and drive stronger fundraising performance....
Insights from the first national meeting of the Epiphany Benchmarking Community, where fundraising leaders used near-real-time nonprofit benchmarking data to identify emerging...
For many advocacy organizations, the challenge isn’t a lack of data. It’s the opposite. Fundraising platforms, organizing tools, email systems, finance systems,...
There’s a moment in almost every conversation, particularly those related to nonprofit constituent data platforms and advanced analytics, where things stall. The...
One of the most common questions I get when talking to leaders about a nonprofit constituent data platform—still a relatively new concept...
Last week at the Nonprofit Fundraisers Symposium in DC, Tucker Bryant, an amazing artist and speaker, shared a line that stuck with...
For many organizations, the problem isn’t a lack of data. In fact, the opposite is usually true. Data exists everywhere, from fundraising...
A familiar scene plays out in nonprofit organizations every week. A leadership team is meeting to discuss fundraising performance. Someone asks what...
Benchmarking plays a crucial role for nonprofit organizations by enabling them to evaluate their performance relative to peers. Nonprofit cohort benchmarking, in...
Nonprofit organizations have greater access to data than ever before, including donor data, engagement metrics, fundraising performance, and supporter interactions across multiple...