John McCarthy
John knows data. As a senior member of our Technical and Data Services, he leads a team of data analysts and data scientists who know our clients' databases inside and out. John is a founding member of our MiLo Intelligence team, putting his nonprofit data expertise to work predicting the future using client data to optimize fundraising results.
Posts by John McCarthy
If you couldn’t join me at the Bridge Conference for the panel discussion on “Sustaining Your Sustainer Program” with CDP’s Daren Winckel...
The current fundraising climate is challenging. Between rising costs and an uncertain economic outlook, organizations seek ways to contact the right constituents...
I’m frequently asked about when and how ROI Solutions started to use machine learning to build MiLo Intelligence predictive data models, particularly...
Last summer, The Humane Society of the United States contacted our MiLo Intelligence team with a fundraising challenge: how could they maximize...
