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ROI Solutions | John M.

John McCarthy

Senior Director, Technical and Data Services

John knows data. As a senior member of our Technical and Data Services, he leads a team of data analysts and data scientists who know our clients' databases inside and out.  John is a founding member of our MiLo Intelligence team, putting his nonprofit data expertise to work predicting the future using client data to optimize fundraising results.

Posts by John McCarthy

I’m frequently asked about when and how ROI Solutions started to use machine learning to build MiLo Intelligence predictive data models, particularly...

Last summer, The Humane Society of the United States contacted our MiLo Intelligence team with a fundraising challenge: how could they maximize...