Posts by Colleen Cooke
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Years ago, I read a book about Airbus and the thinking that went into the scalable product design of its aircraft. I...
What changes when we can finally see more of the relationship and understand the complete donor journey? We talk a lot about...
What our obsession with moving relationships forward may be getting wrong In fundraising and engagement, we spend a lot of time thinking...
Over the past few months, I’ve noticed something interesting. It doesn’t seem to matter where a conversation begins. Sometimes it’s about AI....
In my last article, Your Donors Don’t Care About Your Org Chart, I argued that donors experience one organization—not separate departments, campaign...
Why Audience-First Organizations Align People Before They Connect Channels A fundraising leader recently shared a story with me that I haven’t been...
Organizations often choose a nonprofit technology partner for mission-critical technology and services based not only on capabilities and cost, but also on...
Why we’ve changed the way we think about our nonprofit technology roadmap—and why we’re excited to share that journey with our clients....
